What does ADLC Brand Strategy provide?

  • Brand Strategy

    Let’s work together to build a brand people remember, connect to, and want to grow with.

    I will work with you to identify key relevance and memorability areas that will elevate your brand to be remembered.

  • Content Strategy

    Understand the value you provide to prospects and customers, and how to build a strong content strategy focused on creating value for the market and your target persona.

    I’ll help you organize your media mix, channel mix, and persona mix to deliver the right content at the right time for your buyer.

  • Editorial, Social Media, & Production

    Let’s work together and identify key themes and angles that will turn into engaging content for your prospects and customers.

    I will help you build an editorial calendar, and write content – both long-form and copy libraries – that is clear, effective, and memorable.

who can benefit from my consulting?

  • Startup Marketing Leader

    I can help you build out a plan that focuses on your ideal customer profile and the brand strategy that will drive revenue results.

  • Content Marketing Leaders

    I can help you work through evergreen and point-in-time programs, in-house or agency resourcing, centralized or decentralized operations, and what media and channel mix to use. Also, calendars.

  • Social Media Teams

    I will help you understand what motivates your social followers to find you, follow you, and engage with you.

Get in touch

I want to help you optimize for the customer.

What I mean is that your marketing efforts are only as good as the audience you’re building for, the value you’re providing them, and the emotional impact you create with them. I also believe there are two frameworks that all businesses use to succeed and I can show you how to leverage them.